He characterizes Logitech as "a big fish in a small pond." On average, Logitech International S.A executives and independent directors trade stock every 47 days with the average trade being worth of $3,929,127. In 2013, Logitech was a computer peripheral maker facing a bleak outlook due to a plateau in worldwide PC sales. The Miami Herbert Business School's Distinguished Leaders Lecture Series brings students, alumni and other members of the UM community together with top business leaders throughout the year. The estimated Net Worth of Bracken Darrell is at least $76.7 Million dollars as of 1 March 2021. This week, we continue our Demystifying DEI mini-series with a conversation Stan had with Bracken Darrell, CEO of Logitech. Logitechs UE (Ultimate Ears) brand broke out as a popular Bluetooth speaker brand, winning numerous prestigious awards from audio reviews and tech publications. Mr. Darrell owns 807,183 shares of Logitech International stock worth more than $47,050,697 as of February 14th. None of this should be taken as minimizing the companys struggles in making this transformation. The company is one of the world's leading manufacturers of. I have 9 children listed and KY as birth place - not sure if born in Bracken Co or not. Currently, Bracken Darrell works as a President & Chief Executive Officer at Logitech. CEO of Logitech since January 2013. ; Additional Info: Comment Preliminary Declaration of Disclosure and Income & Expense Declaration filed. [7] He currently serves on the board of advisors for Harvard Business School and previously served on the board of trustees for Hendrix College from 2009 to 2015.[8]. The company is worth 12x more than when he started there in 2012. Begin shopping now, Configure any meeting room with the right video conferencing solution. Why is this public record being published online? One other practice of Darrells that stands the company in good stead is staying in touch with his employees. Darrell received a bachelor's degree in Arts from Hendrix College in 1985 and an Master of Business Administration (MBA) from the Harvard University in 1991. Q: Within mobility, specifically, what do you see as the biggest opportunities there? Logitechs CEO, Bracken Darrell, keeps a copy of the legendary designer Dieter Ramss Ten Principles for Good Design on the wall of the conference room next to his open office desk. So we just need to be in that game. "Some CEOs are more interested in (financial) performance and (making the) numbers," he said. These digital natives often created market buzz that resonated initially with Millennials and Generation Xers, often expanding then into other demographic age groups. Creative Commons Attribution-ShareAlike. Guest Bio: Under Bracken Darrell's 10 years of leadership as president and CEO, Logitech has reinvented itself into an award-winning design company, an industry force pursuing a more sustainable and equal world, and a top performer on the SIX Swiss Exchange and Nasdaq Global Select Market. "I thought they were wrong.". I think as weve gone through the last couple years, where the PC platform got stable and then started to decline, we really had to ask ourselves, Are those seeds really worth cultivating?. Bracken himself has been named Swiss CEO of the year by Obermatt three times in the past four years, won the P&G Alumni Innovation Award, and the 2022 Edison Achievement Award. San Mateo County Superior Courts | Family | I really do like the article as indeed it is challenging to keep a fresh view when you have been in the same job/same company for few years We are all there at a point in time. This belief is what has underlain his execution of a stunning turnaround of his struggling company since he became CEO in 2013. FinancialFinancial info for DARRELL, BRACKEN; eFile Online Payment Receipt # 2021-012463-HOJ DARRELL, BRACKEN $435.00, FinancialFinancial info for DARRELL, BRACKEN; Transaction Assessment $435.00, FinancialFinancial; DARRELL, BRACKEN; Total Financial Assessment $435.00; Total Payments and Credits $435.00, DocketDeclaration Regarding Service of. The company made another key acquisition in 2016 with the purchase of Jaybird, a fast-growing wireless-earbuds company founded by Australian entrepreneur Judd Armstrong. The current estimated net worth of Logitech International Sa.'s President & CEO, Bracken Darrell, is estimated to be about $162.09M . CEO Bracken Darrell determined to revive, Click to share on Facebook (Opens in new window), Click to share on Twitter (Opens in new window), Click to email a link to a friend (Opens in new window), Click to share on Reddit (Opens in new window), CEO Bracken Darrell determined to revive Logitechs fortunes, | Personal Technology columnist and reporter. As the years rolled by and we rolled our products, and they started to be different and work different and succeed in the market, the engineers believed it shared Darrell. He decided he was an acceptable candidate after all. The Logitech CEO pretends to fire himself and then rehires himself as a bold, free-minded newcomer. Los Angeles, CA 90062-2606 State College, PA 16801-3048 University Park, PA 16802-1998 This Industry Quietly Emerges As Leader Thanks To Several Fast-Rising Stocks, How To Build Long-Term Profits In Stocks? We continue to expand our #technology and #digitalinfrastructure coverage at Houlihan Lokey ! Share prices have risen more than tenfold since their nadir, when Darrell joined. "We're not really competing with bigger companies," he said. Get Morning Report and other email newsletters, Bracken Darrell, new CEO of Logitech, is photographed at their headquarters in Newark, Calif. on Friday, June 14, 2013. Darrell was born on February 7, 1963[3] in Owensboro, Ky.[4] His mother was a first grade teacher and his father was a college professor. Since coming on board in April 2012 as Logitech's president, Darrell has moved. Even in products deriving from Logitechs past, the design teams are striving to add one or two seminal features that improve the lives of their users. Would dismantling Interstate 980 repair damage to Black neighborhoods? [1][4], Darrell currently sits on the Board of Directors for Logitech[5] and Life Biosciences. Really? Since Bracken Darrell took over Logitech International SA four years ago, the company's stock has quadrupled on robust sales of snazzy PC accessories that complement products by the likes of . So if youre a veteran where you are, try becoming a newcomer as you start your new year whenever that is. Bracken Darrell is the chief executive of Logitech. Its in Apples DNA that technology alone is not enoughthat its technology married with liberal arts, married with the humanities, that yields us the result that makes our heart sing. Logitechs overall sales have dropped for the past two years; in its past fiscal year, the company posted a $225 million loss. The company, which is incorporated in Switzerland but has its headquarters in Newark, responded by ousting its chief executive and undergoing two rounds of layoffs. Admitting error can enhance their credibility. The answer led them to make better, bolder decisions. Because volunteers can quit at any moment, Darrell strives to inspire them, respectthemand give them autonomy. In brainstorming sessions, Darrell draws out participants to spur their creativity. In crafting his vision, Darrell doesn't try to paint a crystal-clear picture of the future. And let me tell you. Last updated: 2 February 2023 at 7:21pm EST. Darrell, too, believes passionately in the power of design. Reporting to Guerrino De Luca, Logitech chairman and chief executive officer, Mr. Darrell will assume responsibility for research and development, sales and marketing, manufacturing, supply chain, IT, human resources and legal . "Bracken's span of control is much bigger than most CEOs," Russell said. of Logitech, the technology. He grew up in Kentucky, then went to college in Arkansas.3. The conventional mouse business is probably going to change, but this concept of navigation in some way, shape or form will always be out there, whether its a conventional mouse, a touch product, eye tracking, air gesture something out there will be there. See our partnership, Building a distance learning classroom for Delta Air Lines' TechOps division. He was grateful that throughout that time, they continued to support him even though they reached a different conclusion. This creates freedom . He went on to work at Procter & Gamble for 12 years, ending his tenure there as president of Braun. Im just lucky he missed so many opportunities to make Logitech better! To refresh his thinking, Bracken Darrell uses a thought experiment. With the Slack deal closed, merger synergies will be 3/01/2023 He plays pickup basketball every week at a community center in Palo Alto. As of 1 March 2021 he still owns at least 807,183 units of Logitech International S.A stock. Mr. Darrell owns over 41,670 units of Logitech International S.A stock worth over $47,268,636 and over the last 14 years he sold LOGI stock worth over $19,814,947. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one. Bracken Darrell, who Logitech named as its CEO in January, is the point man in the company's turnaround effort. When I realized that, I made a commitment to try and talk to every new employee in the company within the first month or two, usually in small groups. (Gary Reyes/Bay Area News Group). Giorgio Mller 13.05.2022, 03.48 Uhr Merken Drucken Teilen Deutsche Version Finally, one place to get all the court documents we need. As president and chief executive officer of Logitech, Bracken P. Darrell is responsible for Logitech's strategy for growth and profitability, for the vision. Bracken Darrell CEO, Logitech Published Apr 9, 2018 . "Start with a blurry vision of what you're going for," he said. Especially as the cost of a keyboard relative to the cost of just a regular cover gets closer and closer and the thickness of a keyboard gets thinner and thinner, why wouldnt you take a keyboard with it? He realized that during his time as CEO he had already amassed a large amount of knowledge and knew the ins and outs of his company. There are no executives at Logitech International S.A getting paid more. Lesson: Present a blurry vision that affords flexibility instead of articulating an overly narrow vision that's limiting. Darrell received a bachelor's degree in Arts from Hendrix College in 1985 and an Master of Business Administration (MBA) from the Harvard University in 1991. Privacy Policy & Terms of Use. The product and brand portfolio are diversified with a strong focus on audio, video, gaming and other cloud-connected devices. Bracken Darrell Work Experience and Education. On April 9, 2012, Logitech announced that Darrell would join the company as president in 2012 and move into the role of CEO in 2013. Week at a community center in Palo Alto in 2013, Logitech was a computer peripheral facing... Co or not are, try becoming a newcomer as you start your new year whenever is... He still owns at least 807,183 units of Logitech since January 2013. ; Additional Info: Preliminary! January 2013. ; Additional Info: Comment Preliminary Declaration of Disclosure and Income & Expense Declaration filed documents we.... Most CEOs, '' he said competing with bigger companies, '' Russell.! Of Wikipedia and not main one, 03.48 Uhr Merken Drucken Teilen Deutsche Finally... Life Biosciences believes passionately in the power of design touch with his employees: 2 February 2023 at 7:21pm.! Power of design years, ending his tenure there as president of Braun his vision, Darrell strives inspire. 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